Samsung Display may be developing a rollable QD-OLED TV to rival LG

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A new report from South Korea claims that Samsung Display is working to make its screens thinner and more flexible in a bid to create rollable QD-OLED displays.

Sources who spoke to The elect claim that development of the next-generation QD-OLED panels is underway and “the goal is to reduce the use of glass substrates from two to one currently,” allowing the new version to be rollable.

Samsung Display is of course different from Samsung Electronics, the makers of the commercial TVs you can buy at your local electronics store, but the former’s technology is usually part of the latter’s products.

If that’s the case here, we might expect a rollable QD-OLED TV from Samsung Electronics in the near future.

Rollable is nice – but so far very expensive

The only rollable TV commercially available right now is the LG RX Rollable Series OLED which the company debuted at CES 2019 and released a year later in 2020.

This 65-inch model is priced at $87,000 / €60,000 – and you’ll need to specially order it directly from the manufacturer via a custom installer.

If Samsung were to follow through on its plan to create a QD-OLED version of a rollable TV, it’s unclear how much it would cost. Sadly, though, if the current QD-OLED prices are anything to go by, it’s unlikely to be significantly cheaper than the LG RX that’s currently available. (Samsung’s S95B OLED costs several hundred dollars more than LG’s 2022 OLED lineup when compared side-by-side.)

That said, if Samsung manages to find a cheaper casing for the display, we might finally be able to get a rollable OLED in our house without having to take out a second mortgage.


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